What is a virtual tour? A virtual tour is a collection of 360 degree images that allow your customers to view a number of scenes at a particular location. Who could benefit from a virtual tour? Almost any business with a web site from accommodation providers and estate agents to restaurants, shops and places of interest. Why is it so effective? Potential customers visiting your web site get an accurate representation of what you have to offer. Visitors are able to look around each image and zoom in on points of interest. Provides visitors a truly interactive experience. Customers are more likely to make bookings as they can see exactly what they are paying for. The advent of broadband has now made this an excellent proposition. Will the images be accessible to all customers? The images can be viewed by anyone with internet access.